An older gentleman, about my grandfather's age requested a cup of coffee from me recently. I asked him, as I do all my customers, if he would like cream and sugar in it. After he declined, he began to tell me a story about how his love for black coffee started. He was in the Army, obviously many years ago, and they served coffee in a large trough. He described it looking like mud. Soldiers approached single file and dipped their cup for their share of the brew. I guess the Army didn't offer cream and sugar so the soldiers who wanted a hot cup of coffee accepted it. He said you either took it or left it. All these years later, he still takes his coffee black.
I wonder how many of the things we like and dislike is acquired tastes. Do we have preferences because of the way our taste buds biologically form? Or do we have preferences based on life experiences that force us to adapt, like the man in the Army? Maybe if he was never in the Army and grew up drinking Triple Mocha Lattes with whipped cream and chocolate sauce, he would despise his coffee black.
It's interesting how much flavor preferences are a part of our culture. At All Stirred Up!, we serve two flavors that are primarily found in Asian cuisine. They are Red Bean and Taro. I've tried both and I can honestly say I'm not a big fan of either one. Is it because my taste buds were made to respond negatively? Or is it because it isn't part of the culture I grew up in?
My tastes have changed as I've grown older. Things I disliked as a child, I actually really enjoy now. Why does that happen? I'm sure there is some sort of scientific answer that at least partially explains it. I think I will ponder it over a hot cup of coffee...with cream and sugar.





